empowering, everlasting fine jewellery

The Alkemistry is a place for women that seek more from their jewellery. We design jewellery with a philosophy in mind; that luxury should evoke feeling. Feeling empowered, feeling connected or simply feeling you. We celebrate life’s magic through an aesthetic that’s fresh and experimental – whilst always ensuring our jewels are wearable and timeless. Each piece is made to be treasured for a lifetime, crafted from pure gold, diamonds, pearls and precious gemstones.

Shop The Alkemistry


We are a multi-brand concept and we proudly support small, independent businesses. Alongside our own exclusive designs, you’ll find pieces from international female jewellers. Our family of designers borrow inspiration from the strong women around them and as a result create the most beautiful, luxury jewellery – jewellery that you’ll treasure for a lifetime.

Meet The Designers


“When I took the role of Luxury Jewellery Buyer at Harrods, my own personal alchemy began. Being surrounded by precious jewels with deeper meanings, things started to change.

It was here I recognised in myself and around me, a type of woman that was looking for more from her jewellery. A new modern, mindful woman, searching for pieces through which she can express her individuality. 

And from there, in 2015, The Alkemistry was born. This is a place that celebrates women and makes buying fine jewellery an uplifting, fun and engaging experience. A place for women with a love of luxury to find original, wearable jewellery that enhances their beauty inside and out.” - Kirstie


22 Floral Street, Covent Garden, WC2E 9DS, London

Our store may be closed, but our dedicated team are on hand to serve you via Whatsapp, email and speedy Click and Collect, which is now available from Monday to Friday, 10.30am to 5.30pm. Simply select “click and collect” at the checkout and our friendly store team will have your order ready and waiting within 1 hour!

  • Monday

    10.30 - 5.30pm

  • Tusday

    10.30 - 5.30pm

  • Wednesday

    10.30 - 5.30pm

  • Thursday

    10.30 - 5.30pm

  • Friday

    10.30 - 5.30pm

  • Saturday


  • Sunday




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Visit Us