LUCKY FOR SOME – Embracing Friday the 13th

The most widely held superstition in our modern Western society is called paraskevidekatriaphobia more commonly known as a fear of Friday the 13th. This date is considered to the unluckiest day of the year by many, and even otherwise self-proclaimed rational people refuse to buy a car, get married or have an operation on this day – because why risk it?


The origins of the inherent unluckiness of this date are a little bit murky. In The Bible some pretty bad stuff happened on Fridays (Adam and Eve being rejected from the Garden of Eden, the Great Flood, Jesus’s crucifixion). It also throws shade at the number 13, with the traitor Judas being the 13th guest at the Last Supper. Christianity has also long associated the number 13 with witches, the number of which are required to form a coven. Even Hollywood helped to perpetuate the myth with the movie Friday the 13th, showing us that on this particular day we should lock our doors and hide away from the world, because bad things are bound to happen. So we can see how the apparent unluckiness of Friday and the 13th combined, and the resulting superstition, could have come about.


But it wasn’t always this way. Infact both Friday and the number 13 were considered lucky by ancient cultures.


Friday is the only day of the week named after a goddess (Freyja/Frigg), who was associated with fertility. This day is also associated with Venus, the goddess of love. So Friday was all about the goddess, feminity, fertility and was actually considered a lucky day because of it!


The number 13 was considered to be sacred too. The ancient cultures who looked to the stars for guidance believed there were 13 planets and 13 constellations. The moon also goes through 13 cycles in a year (This lunar connection also ties the number 13 with femininity – which the moon represents). In Chinese and Egyptian cultures 13 was considered the lucky number. Even in our modern times the number 13 isn’t always considered unlucky.

Taylor B&W

Infact, ultimate girl squad leader Taylor Swift considers it to be an extremely fortuitous number. Asides from being born on the 13th, her first album went gold in 13 weeks, her first #1 song had a 13-second intro, every time she’s won an award she’s been seated in either the 13th seat, the 13th row, the 13th section or row M, which is the 13th letter. Basically she see’s the number as a good omen.

So of course Friday the 13th is a date that strikes fear into the hearts of men. This is a doubly feminine day! Girl power to the max. Instead of living in fear of this date, let’s embrace it’s true meaning. Let’s drop the superstitions and break out the bubbles to celebrate and honour our femininity on this double goddessy power day.

Here are our top five tips on how to survive (and thrive!) on Friday the 13th:

1 – Embrace your divine feminine and embody the goddess energy of Venus by wearing Pink Quartz, Pink Sapphire or Pink Opal . These are stones of unconditional love both for yourself and others, it reduces anxiety and increases your self esteem.

2 – Call upon the lunar magic that is deeply interwoven into this day. Connected to both the feminine and the number 13, moon energy is front and center on Friday the 13th. Honour your feminine side by completing a personalised reading to learn what your moon sign is.

3 – Haters gonna hate on Friday the 13th, but we’re gonna shake it off! Celebrate all that is great about the number 13 with a Taylor Swift dance party with your favourite goddesses.

4 – Harness all that is female and glorious about this day and get in touch with your feminine source by reading Code Red by Lisa Lister.

5 – Lucky for some! Turn your luck around by entering our competition to win your very own lunar inspired Orion piece! Head on over to our Instagram, repost the image tagging @thealkemistry and using the hashtag #fridaythe13th for your chance to win!


Moon Pendant Rose Gold Moonstone

Win your very own handmade Orion piece! The centre stone draws upon the power of your sun sign, while the outer brilliant-cut diamond is positioned as the moon was on the day of your birth.