The Alkemistry was born from the desire to bridge the gap in uk between high-end, often inaccessible fine jewellery and fleeting, trendy fashion pieces. We envisioned beautiful, everyday jewellery crafted from high-quality materials that wouldn't compromise on style or affordability. We then connected with talented female designers from around the globe, each with a unique voice and a passion for creating exquisite pieces. Their designs became the heart of The Alkemistry, offering breathtaking fine jewellery designed for everyday women.

Our journey didn't stop there. We set out to create an immersive brand experience beyond the pieces themselves. In 2016, our iconic apothecary carts, eye-catching and distinct, first took center stage in London's renowned Harvey Nichols and Selfridges, captivating audiences with their unique charm. This signature element has since lit up cities across the globe, offering a glimpse into the world of The Alkemistry.


Ground floor, Designer Accessories


Ground floor, Luxury Accesories


Our dedication to innovation went beyond design. In 2021, we brought these capabilities in-house, nurturing the talents of young women and empowering them with the art of jewellery making. This decision not only allowed us to create our own unique collections but also fostered a skilled workforce for the future.

Today, The Alkemistry is a multifaceted brand. We've embraced a creative and fresh approach to retail, extending our reach through a global online presence and partnerships with prestigious retailers like Farfetch and Ounass. Our commitment to quality, craftsmanship, and female empowerment has been recognized by the industry, earning us the prestigious title of Fine Jewellery Retailer of the Year in 2021 and 2023.